The real journey of a lazy dad building income online — wins, losses, and everything in between.
Month two is done. Revenue: $0. Same as month one. Same number. But a very different situation. Here’s everything — the traffic, the platforms, the setbacks, and what actually changed in month two even though the income didn’t. The Numbers First Blog posts published: 33 (up from 20 at end of month one) Pinterest pins:…
I didn’t post for five days. Life happened. Family stuff. The kind of week where the blog sits open in a tab and you keep meaning to get back to it but never quite do. When I finally checked the analytics, the number was exactly what I expected — and exactly what I didn’t want…
Three times. I’ve applied for Google AdSense three times. And three times, Google has looked at this blog and said no. The first two rejections were easy to explain. I was writing generic content with no real voice, no clear direction, and no audience. The blog looked like a thousand other blogs. Of course it…
I applied for Google AdSense last week. I got rejected. The reason? “Valuable inventory: No content.” Not the most encouraging message to receive after spending weeks rebuilding this blog from scratch. But I wasn’t entirely surprised — and honestly, the rejection taught me more than an approval would have. Here’s exactly what happened, what the…
Let’s talk numbers. Month one of this blog — the new version, after the reset — is done. And I promised from the beginning that I’d share real numbers, so here they are. Total income: $0.00. Not “a little.” Not “a few dollars.” Zero. Nothing. The blog made absolutely nothing in its first month. If…
I want to be honest about something before I get into this post. When I read other bloggers write about “finding time to create content,” I sometimes get the feeling they’re writing from a place where the biggest obstacle is motivation. Maybe they work from home. Maybe they have flexible hours. Maybe their kids are…
People ask about blogging setups like they’re asking about a professional studio. What camera do you use? What microphone? What’s your editing software? What’s your content calendar system? My setup is considerably less glamorous than that. I run this blog from a laptop that’s at least four years old, usually from my kitchen table after…
Most people who start blogs will tell you they did it because they’re passionate about their topic. That’s not really why I did it. I did it because one evening, after the kids were in bed and the house was finally quiet, I sat down and did the math on our finances — and didn’t…
Last week, I did something that most bloggers would consider absolutely crazy. I logged into my WordPress dashboard, selected every single post I had ever published, and moved them all to trash. Over 100 posts. Gone. Months of work. Hundreds of hours. Deleted. And honestly? It felt like the best decision I’ve made since starting…